25 May, 2015

Teleflora: Mother's Day

To celebrate "Mother's Day" Teleflora has launched this emotive commercial to pay tribute to all the mothers of the world. That's why they present us the story of Ryan, a navy commander who hasn't had the chance to see his mother in two years.

The ad starts when Ryan's mum receives a hand-delivered gift by a Teleflora worker who invites her to see an special video made by someone really special. Ryan starts to thank her for all the sacrifices she had to do to raise him as a single mother and the powerful and wonderful values she transmitted to him. A touchy story that will make you want to hug your mum.

18 May, 2015

Powerade: Workout Billboards

-Powerade has recently presented the first "Workout Billboards", street billboards that allow people to watch and train with different machines at the same time. Performed in Berlin, the brand has converted some of their pieces of advertising in physical tests for Berliners. 

From a climbing wall to a pulley as gyms Powerade has wanted to do something different by trying to attract people and making them interact with the ads in many different ways. Therefore, people were invited to exercise and test their strength in the same street. A really creative and interesting way to approach the sport to the entire society and show that the beverage is not only for athletes.

11 May, 2015

Fashion Revolution: The 2 Euro T-Shirt

Most of the times we go shopping for clothes we aren't aware of their origin. The reality is that they are usually made in Asian countries where children and women spend more than 12 hours working with unfair salaries. That's why the Fashion Revolution association created an original campaign to raise awareness of that problem. The action was called "The 2 Euro T-Shirt" and consisted on installing a vending machine where shirts were sold for only 2 euros. When someone approached to the machine and introduced the money to buy an item, a video of the person who made it and his conditions were shown. Once the video ended the buyer had two choices: buying the shirt or donate 2 euros to help to fight against this situation.

04 May, 2015

Pandora: The Unique Connection

Will you recognize your mother while you are blindfolded? This is what Pandora show us in a very special experiment. The campaign it's called "The Unique Connection" and its purpose is to demonstrate that every woman is unique.

Moms and sons are the main characters of this special and emotive video that try to recognize each other with only using the touch sense. A commercial that has become viral with over 9 million visits and with a touchy ingredient that will make you fall in love. 

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