23 November, 2015

Jet Blue: #NYCTakeoff

Would you imagine stealing advertising from the street? And what about if it was the own advertising brand who encouraged you to do that? Well that is what happened in New York streets with Jet Blue Airways.

The airways company decided to surprise its potential users by placing several pieces of advertising on the street with explicit messages like "Literally, take this ad literally". "Take it from us, no, really" or "Only a real New Yorker can pull this off". Hidden cameras were recording every moment and this is what really happened!

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