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25 August, 2016

Pepsi: PepsiMojis

An emoji worths more than a thousand words and that's why Pepsi shows us its campaign PepsiMojis using these popular emoticons, which are the favorite ones for the youngest generations to communicate their feelings.

Using the spanish hashtag #deciloconpepsi, this campaign combines the trend of mixing digital actions with offline ones through their products with the aim of creating a new form of communication and generate brand engagement with the consumers.






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