The best videos online branded content campaigns

28 September, 2016

Huawei: Honor8 for Brooklyn Beckham

Millennials and Generation Z are breaking the rules of the current world, in fact, their objectives are individuality, creativity and the search for an own path.

Huawei has taken into account this, presenting “Honor8 for Brooklyn Beckham" which reflects the thoughts and attitude of these generations complementing the message with a representative digital native, known internationally and followed on social networks over 8.2 million of users.

With this campaign, the brand gets to socialize their diffusion and adds value to this launching of its new mobile device ensuring its top of mind on this target.

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21 September, 2016

Lockheed Martin: The Field Trip To Mars

As a Brand, you should generate unforgettable experiences  to the target audience nurturing your communication strategy, A difficult task when the audience is the Generation Z, which lives in a in a technological world full of innovation, impress them is much more complicated.

To reach this goal, the agency Lockheed Martin, converted a simple bus on an incredible journey to visit Mars achieving the wonder of the kids, inspiring them and arousing their interest at the same time.

The surprising factor and a good use of virtual reality adapted to the windows of the bus,  were the perfect recipe to create an unforgettable memory to the target as a result, becoming one of the most popular campaigns this year.




15 September, 2016

L’Oréal Paris: True Match Foundation

If your marketing goals include to catch the attention of younger generations it is crucial in the marketing plans, integrate actions with valuable content in brand messages to make it them effective ones.

Bloggers and influencers with different nationalities and skin tones to promote and recognize the beauty in racial diversity, this was the strategy used by L'oreal in its campaign for the launch and promotion of True Match Super Blendable Foundation.

If you like this kind of campaigns don't forget to suscribe to our You Tube channel to show you how brands are talking to the Millennials an Generation Z.

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07 September, 2016

KENZO: Kenzo World

The french brand Kenzo, has impressed both targets, adults and young people with this new campaign, being a viral content on social networks.

The keys were a match between the "Millennial Feeling" surrounded by older people and a rebel reaction by the protagonist which is also one of the representatives actress of this young generations.

If you like this kind of campaigns don't forget to suscribe to our You Tube channel to show you how brands are talking to the Millennials an Generation Z.

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01 September, 2016

Ron Brugal: "It isn't normal, it's Brugal"

Brugal has carried out a campaign called "It isn't normal, it's Brugal"  in co-branding with two popular brands of urban style. Ron Brugal is aimed at the younger generation by presenting their summer pack with a new line of fashion clothes and accessories.

With this action Ron Brugal gives to their brand communication searching a twist to reach Millennials and Generation Z with the intention to show its heritage and tradition to this young target.






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