The best videos online branded content campaigns

15 September, 2016

L’Oréal Paris: True Match Foundation

If your marketing goals include to catch the attention of younger generations it is crucial in the marketing plans, integrate actions with valuable content in brand messages to make it them effective ones.

Bloggers and influencers with different nationalities and skin tones to promote and recognize the beauty in racial diversity, this was the strategy used by L'oreal in its campaign for the launch and promotion of True Match Super Blendable Foundation.

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